KWNR Guitar Pull for St. Jude

The Cosmopolitan Las Vegas and 95.5 The Bull partnered for the 12th Annual All-Star Guitar Pull, a premier iHeartRadio event benefiting St. Jude Children's Research Hospital. This star-studded night brought together some of country music’s biggest names, including Carly Pearce, Parker McCollum, Lauren Alaina, Scotty McCreery, and more. As the sole designer and Art Director, I created and art-directed the entire visual identity—designing everything from the original event logo to web banners, social media graphics, venue ribbon screens, t-shirts, and advertisements. This high-profile event generated $100K in local revenue, reached 250K unique social media impressions, and helped raise significant funds for St. Jude.